3-days Instructor-led
Course Description
This 3-module Data Analytics course equips professionals with the skills to interpret, analyze, and present data effectively. The course covers the full analytics workflow: sourcing data, cleaning and transforming it, generating insights, and creating visual reports. Participants will work with tools such as Excel, SQL, Python, and Tableau to apply analytical thinking to real-world scenarios.
Key Takeaways
- Learn how to frame business questions and derive insights from data
- Work with structured datasets using SQL and Excel
- Apply data transformation and summarization techniques
- Create dashboards and visual reports using Tableau
- Use descriptive and diagnostic analytics techniques to uncover trends and patterns
- Translate raw data into meaningful narratives for decision-makers
Prerequisites
- Familiarity with spreadsheets or data tables
- Basic problem-solving and logical reasoning skills
- No programming experience required, but a willingness to learn simple code (SQL or Python) is helpful
Module 1: Introduction to Data Analytics and Data Preparation
- Overview of Data Analytics and Business Use Cases
- Types of Analytics: Descriptive, Diagnostic, Predictive, and Prescriptive
- Introduction to Data Types, Sources, and Formats
- Using Excel and SQL for Basic Data Handling
- Data Cleaning and Transformation Techniques
- Hands-On Lab: Import, clean, and organize raw data in Excel and SQL
Module 2: Exploratory Data Analysis and Visualization with Tableau
- Identifying Key Metrics and KPIs
- Using Summary Statistics to Explore Data
- Creating Visual Reports with Tableau: Charts, Filters, and Dashboards
- Enhancing Visuals with Calculated Fields and Parameters
- Detecting Patterns, Trends, and Anomalies
- Hands-On Lab: Build a Tableau dashboard to visualize business performance
Module 3: Diagnostic Analysis and Insight Communication
- Asking the Right Questions: Root Cause Exploration
- Segmenting Data for Deeper Insights (e.g., by region, product, or customer group)
- Comparative and Time-Based Analysis Techniques
- Communicating Findings with Clarity and Impact
- Storytelling with Data: Structuring Reports for Stakeholders